Thumbtack Marketing News • December 13, 2017
SSocial media isn’t just a fad that isn’t going to go away. Love it or hate it your customers and competitors are both using social media to communicate with each other. What is great about using social media for your business is once you are set up on one or more social media platforms, you will find you have the potential to reach a wide audience that meets the needs of your small business.
When you think about social media for your business do you know when the last time you posted? Know the reason you posted that last image? Do you know the audience your posts are reaching? Or is your social media strategy more like walking through the grocery store and tossing in what you think you need or what looks good to eat at the time?
Hint: There is no hack for social media success or any success for that matter.
A lot of small business owners treat their business social media just like their personality. But consuming and producing social media content are two completely different things. It can be damaging to your business to treat social media incorrectly or not at all in some cases for your business.
Knowing how your business, your customers, leads and platform of choice works together all starts with having a killer social media strategy. This marketing tool for your business will determine your social media goals and how your going to be corrected using social media to meet those goals.